Your link signal.Diagnosed, mapped, and built.
Most agencies count links. We measure whether they count. Then we build the ones that do, for both Google and AI.
Link building has been stuck on volume for a decade.
DR scores and link counts measure activity, not impact. Most link profiles are sixty to eighty percent noise. The links that actually move rankings are a small, identifiable subset, and almost no one is building those deliberately.
Find, map, and build the signal that matters.
OppHive
"What is my real signal position right now?"
Audits your existing link profile and classifies each link by whether it actually contributes signal. Strips out the DR-vanity view and shows your true working set.
Visit OppHive
TUS
"Which domains would actually count, and how do I get them?"
Target Universe Score maps the ideal signal universe for your topical space. Scores each target domain by both impact and acquirability, so you get a prioritised, realistic target list, not a wishlist.
View example TUS report
OffPage Campaigns
"How do I bridge the gap?"
Campaign planning across every link acquisition type, including editorial, digital PR, sponsored, and niche edits, to close the distance between your current signal and your ideal signal.
OppHive diagnoses. TUS prescribes. OffPage delivers.
Signal that works twice.
Organic SEO
Traditional Google ranking lift through links from domains Google already trusts in your topical space.
AI visibility
The same signal-building work surfaces you in LLM citations, brand mentions, and AI-generated answers. Same underlying signal, two distribution surfaces.
Built for how search actually looks now, not how it looked in 2018.
Built on fifteen years of link signal data.
- Founded by Paul Madden, who built Kerboo, the link analysis platform used by some of the largest SEO teams in the world
- Proprietary TUS scoring methodology, refined across thousands of audited link profiles
- Signal-first, not volume-first. We turn down clients who want link counts and nothing else
- Deliberately small client roster. Quality of attention over scale of operation
Have a chat with Paul.
Twenty minutes. No deck, no pitch. Bring your domain and your top three competitors and we will talk through where your signal actually sits and what bridging the gap would look like.
Book your chatOr email paul@opportunityhive.com